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Breakings
Ethical Behavior in Marketing: Principles, Practices, Impact
12/02/2026
Relative Comparison in Marketing: Decision-Making, Behavior, Influence
12/02/2026
Ethical Communication in Marketing: Principles, Practices, Impact
12/02/2026
Understanding the Target Audience in Marketing: Needs, Wants, Behavior
12/02/2026
Influencers in Marketing: Collaborations, Results, Strategies
12/02/2026
Building a Brand: Stories, Strategies, Impact
11/02/2026
Ethical Marketing: Principles, Practices, Impact
11/02/2026
Persuasion and Identity in Marketing: Self-Image, Behavior, Influence
11/02/2026
The Impact of Time Pressure in Marketing: Urgency, Decision-Making, Behavior
11/02/2026
Social Comparison in Marketing: Group Pressure, Behavior, Decision-Making
11/02/2026
Posted inEthical Perspectives

Ethical Behavior in Marketing: Principles, Practices, Impact

Posted by By Matias Rautamäki 12/02/2026
Continue Reading
Posted inPsychological principles

Relative Comparison in Marketing: Decision-Making, Behavior, Influence

Posted by By Matias Rautamäki 12/02/2026
Continue Reading

Ethical Issues in Brand Building: Practices, Impact, Trust

Posted by By Matias Rautamäki 11/02/2026
Ethical issues in brand building are central to consumer trust and brand sustainability. Responsible practices and transparency not only shape a brand’s reputation but also strengthen customer trust and brand…
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Sustainable Marketing: Practices, Impact, Trust

Posted by By Matias Rautamäki 10/02/2026
Sustainable marketing combines environmentally friendly practices and responsible communication, building trust among customers. This approach enhances brand reputation and customer loyalty while driving business results through innovative and responsible practices.…
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Marketing Transparency: Practices, Impact, Trust

Posted by By Matias Rautamäki 10/02/2026
Marketing transparency means adhering to clear and honest practices that build trust between customers and businesses. It is a key factor in increasing consumer trust in brands, as open communication…
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Sustainable Marketing: Practices, Impact, Trust

Posted by By Matias Rautamäki 10/02/2026
Sustainable marketing combines environmentally friendly practices and responsible communication, building trust among customers. This approach enhances brand reputation and customer loyalty while driving business results through innovative and responsible practices.…
Read More

Consumer Protection in Marketing: Rights, Obligations, Impact

Posted by By Matias Rautamäki 09/02/2026
Consumer protection in marketing is an important aspect that safeguards consumer rights and ensures fair trading. Consumers have the right to receive accurate information about products and services, while marketers…
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Toolness in Marketing: Resources, Selection, Influence

Posted by By Matias Rautamäki 09/02/2026
Instrumentality in marketing refers to the strategic utilization of resources and tools to understand customer behavior and improve marketing effectiveness. Choosing the right tools is crucial, as it impacts brand…
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Responsible Consumption in Marketing: Practices, Impact, Trust

Posted by By Matias Rautamäki 09/02/2026
Responsible consumption in marketing emphasizes the importance of ethical and sustainable practices that enhance consumer trust and brand value. Consumers are increasingly making purchasing decisions based on environmental and ethical…
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Campaigns in Different Cultures: Strategies, Results, Learnings

Posted by By Matias Rautamäki 09/02/2026
Campaigns in different cultures require a deep understanding of the target audience and cultural values. Successful strategies leverage local customs and consumer behavior, leading to meaningful communication and positive results.…
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Ethical Communication in Marketing: Principles, Practices, Impact

Posted by By Matias Rautamäki 06/02/2026
Ethical communication in marketing is vital for building trust among consumers and protecting brand reputation. It means adhering to honest and responsible practices that consider the needs of both consumers…
Read More

User Engagement: Strategies, Results, Impact

Posted by By Matias Rautamäki 06/02/2026
Engaging users is a key part of organizations’ strategies that helps activate and commit customers. Effective engagement strategies not only enhance the customer experience but also increase brand loyalty and…
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Posted inEthical Perspectives
Ethical Behavior in Marketing: Principles, Practices, Impact
Posted by By Matias Rautamäki 12/02/2026
Posted inPsychological principles
Relative Comparison in Marketing: Decision-Making, Behavior, Influence
Posted by By Matias Rautamäki 12/02/2026
Posted inEthical Perspectives
Ethical Communication in Marketing: Principles, Practices, Impact
Posted by By Matias Rautamäki 12/02/2026
Posted inPsychological principles
Understanding the Target Audience in Marketing: Needs, Wants, Behavior
Posted by By Matias Rautamäki 12/02/2026
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